Episode 28 | Insights from Health Rosetta Fest 2025
- Only Healthcare Podcast
- 7 days ago
- 3 min read
Updated: 4 days ago
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In this episode of the Only Healthcare Podcast, hosts Randy Vogenberg, PhD, and Michael Navin unpack key insights from Health Rosetta Fest 2025, held in Denver, Colorado. This year’s event brought together more than 1,200 leaders across the healthcare ecosystem — from employers and brokers to innovators and policymakers — all focused on transforming how healthcare is purchased, delivered, and managed in the United States.
Michael shares firsthand takeaways from the conference, including how employers are taking a more active role in shaping healthcare strategy, the debut of Health Rosetta’s new Navigator tool, and the growing push for price transparency, fiduciary responsibility, and care navigation innovation.
The discussion highlights the rise of employer-driven healthcare reform, featuring examples of organizations improving employee care through on-site clinics, direct contracting, and transparent PBM solutions. The hosts also explore insights from author Chris Deacon (The Great Healthcare Heist) on systemic barriers, policy challenges, and the urgent need for accountability across payers, brokers, and hospital systems.
Listeners will gain an inside look at the cultural shift occurring within healthcare — from passive purchasing to proactive change — and learn how collaboration, data transparency, and new technologies are redefining the future of care delivery.
Key Topics Discussed:
Employer empowerment: How businesses are taking control of healthcare costs and outcomes
Transparency and fiduciary responsibility: Lessons from The Great Healthcare Heist
The Health Rosetta Navigator: A practical tool for plan sponsors to evaluate healthcare contracts
Direct primary care and on-site clinics: Proven strategies for better care and lower costs
AI and workforce evolution: Redefining healthcare roles through automation and care navigation
Case studies: How innovative employers are transforming benefits models
Chapters
00:00 Introduction: Why Health Rosetta Fest matters
03:00 Who attended and what made this year unique
07:00 Launching the Health Rosetta Navigator tool
10:00 Transparency, policy reform, and employer responsibility
15:00 Insights from The Great Healthcare Heist
20:00 The role of AI in healthcare navigation
24:00 Case studies: Direct care and on-site employer success stories
28:00 Closing reflections and looking ahead to Rosetta Fest 2026 in Nashville
For feedback or to suggest topics for future episodes, reach out to us at onlyhealthcarepodcast@gmail.com.
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Hosted by: Michael Navin & Randy Vogenberg, PhD
This Podcast is sponsored by:
Peek: Peek is reimagining access through innovation, technology, connectivity, and partnership. Peek offers a comprehensive and unique suite of solutions to help clients improve access and affordability for prescription drugs.
The Peek Meds Marketplace is one of Peek’s differentiated offerings that gives employers a revolutionary new approach to controlling runaway prescription costs for their employees by providing unprecedented transparency, simplicity - and cost savings. The Peek Meds Marketplace aggregates cash discount cards, manufacturer copay offset programs, and an employee’s insurance information to provide a holistic and personalized view of prescription price options. This easy-to-use platform offers a one-stop-shopping experience for prescription drugs.
Peek’s team has decades of experience in the pharmaceutical industry and offers various services to biopharma manufacturers, brokers, benefits consultants, third-party administrators, and employers. Visit peekmeds.com to learn more.
Institute for Integrated Health (IIH): Health care benefits, insurance coverage regulations, and doing business in the healthcare industry can be complicated. At IIH, Dr. Randy Vogenberg and his team understand these unique challenges and provides strategic guidance customized to every client. To help overcome your unique challenges, IIH delivers education, planning and advisory on market trends, and U.S. health care market intelligence. The firm’s decades of proven success are due to strategic collaboration with associates from the business, clinical, and scientific communities. https://iih-online.com/.
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